Jimmy Clean's has officially opened its doors (or its bay?) to the folks of Monroe, NC and anyone else within 50 miles with a seriously dirty car! After much hard work, it's gratifying to see this new business get off the ground, and in such a big way. Last Saturday's festivities included free car washes (yi-hah!), and a fun radio remote broadcast by WKKT-FM, better known as KAT Country. DJ Todd Baker, Rep Ginger Mutterer and their team helped Jimmy celebrate with a live broadcast - giving away t-shirts, CDs, and other fun prizes, even an iPod. More than 600 people stopped by for the best clean of their lives, and for a little Country music magic. Congrats to Hugh Lynch for doing such an awesome job on the first of many Jimmy Clean's to come. Now, if they only sold chocolate, too...
'As the interns turn'
Well, it’s time for another installment of ‘As the interns turn’. Yes, folks, intern Chris has officially graduated (thanks to an anonymous contribution of cookies and neatly folded $100 dollar bills) and he is passing the baking equipment and spatula
to Doug Harris, our newest enrollee in the LRB intern slave-fest. Doug
hails from Dallas, PA and moved to Charlotte with his girlfriend Amanda
in September, leaving his beloved Rottweiler Jager at home with his
folks. Can I get an ‘awwwwwwww....’?
Doug is a big fan of the NFL, video games and
loves to hunt and fish. He’s even been known to fire up the charcoal
briquettes to grill up his prey on occasion. Aside from being a
self-described ‘Computer Geek’, Doug is a major movie addict and can
recite ‘The Princess Bride’ from beginning to end, the Peter Cook part
is his favorite. Doug has already proven himself adept at
coffee-schlepping and T-shirt modeling and we look forward to a
semester with him at our every beck and call.
Cookie Fest '09 was a big hit!
Cookie Fest ’09 was a fun time for all - we enjoyed food & drink with our friends and family to celebrate the holiday season, and said thank you to everyone for their support this year. Our guests not only brought cookies for the great cookie swap, but also toys and gifts to be donated to Thompson Child & Family Focus.
As a special thank you, we sent everyone home with an assortment of cookies, and a bottle of “RubyLith”: a unique cranberry liquor fermented by hand (bottled and distributed exclusively by Little Red Bird).
This year’s event featured a special appearance from Lana, a Eastern Screech Owls from the Carolina Raptor Center. They really are more like us than we think...
Thanks so much to everyone who came out to celebrate with our team!
Welcome to the Nest
A much-overdue "Welcome!" to the Nest's newest clients:
Conformity
Corp: Also known as those fabulous people
smart enough to combine burgers and wine with classy yet funky flats &
townhomes at Southborough in Charlotte’s Historic SouthEnd district. (Yes, that
makes them our neighbors.) Check ‘em out at www.LovingSouthborough.com.
UB.Net:
The Ultimate Bet for online poker aficionados (forgive the pun) let us
try our luck while creating new broadcast spots for UB.Net. Play your best hand at www.UltimateBet.com.
Cognition House: The team that brought you Athena's Path and Hero's Pursuit leadership programs for middle-school kids, Cognition House is a tool-based curriculum development firm which identifies knowledge gaps, then engages participants in a learning-in-motion program to encourage growth through interactive learning experiences. www.CognitionHouse.com.
FlyMen Fishing
Company: If fly fishing’s your game, this is the
name to know. Your fish stories will grow even bigger using FlyMen’s new ‘FireBug’
Bead Head flies. And, hey, we even
know what a ‘midge’ is now… www.FlyMenFishingCompany.com.
Carolina
Raptor Center: Known for the rescue and rehabilitation
of birds of prey, this organization also offers education programs showing how these
birds are unlike other animals in nature (and more like us than we thought). Find out more and get directions for a
visit at: www.CarolinaRaptorCenter.org.
Hope and Healing on a Big Screen
The LRB team has created a new outdoor board to help get the word out about the tremendous work our friends at Thompson Child & Family Focus are doing. Thompson offers support and treatment programs for families and children from all socio-economic levels throughout the Charlotte area, whether their situation is due to low-income level, emotional and physical abuse, or social, mental or emotional challenges. Special thanks go out to Lamar Advertising, for providing the Digital board space.
Visit www.thompsoncff.org for more information.
Fall, and interns, are in the air
It’s September and that can mean only one thing. New intern! We had our very first ‘Passing of the Spatula’ ceremony when intern Briana turned over the cookie-baking, back-rubbing, coffee-fetching chores of an LRB internship to Chris Sellinger.
Chris is a native Pennsylvanite, relocated to Cloverdale, VA and is in his final semester of a Visual Communication Design major at Winthrop university. (“You want fries with that burger, sir?”) Chris is an avid golfer and when he’s not out doing his best Tiger Woods imitation is behind his Strat cranking out the jams yo. So far he’s proven to be quite proficient behind the Mac as well as an air-nailer. If you’re in the ‘hood, be sure to stop by and say hey to ‘The Asian Sensation’ (His nickname, not mine.)
West S-i-i-i-i-i-e-e-e-de
If you’ve never visited Charlotte, you may not know
that the downtown area of Charlotte is actually called Uptown (or
Center City, don’t ask), and it is divided into four distinct areas
called wards. This little bit of confusion may explain why Charlotte’s
3rd Ward neighborhood engaged the brainiacs at Little Red Bird to
complete a full brand makeover.
Bank of America Stadium, Johnson and Wales University, retail
and commercial offices, plus a collection of modern and historic
single family residences combine to make 3rd Ward one of the most desirable places
to live and work in Charlotte. We hit the streets for some re-con and
when it was all said and done, delivered a complete new brand
including; new identity, street level and retail signage, plus a host
of other components such as manhole covers, gift cards and car decals.
The new look is already being spotted around the ‘hood and was, in
fact, noticed by the good folks at the Charlotte Observer. Check us out
yo. LRB Helps Third Ward
The new designer is here, the new designer is here!!
We may have to wait 20 years or so but the newest member of the LRB team joined the growing Gammon family last week. Damon Eric Gammon was born at 9:05 p.m. on Friday June 19th and weighed in at 10 pounds 6 ounces and 22 1/2" According to his mom and dad he is the most amazingest baby in the universe! LRB high-fives and chest bumps to Audrey and Jason. (Well, maybe chest bumps just to Jason.)
The power of suggestive marketing
Lately, we’ve received reports that the work created by the fantastic team at LRB has led to increased sales, re-energized employees and general feelings of well-being for our clients. But is it possible that the LRB new business envelope, freshly created by intern Briana, has led to a proposal of marriage for one of LRB's newest friends?
It’s been reported to the LRB hot line that a potential new business client of ours received one of our ‘Lucky Red Envelope’ mailers and upon showing it to her significant other, he immediately got down on one knee and popped the question. Skeptics, believe me, this is exactly how it went down. Big ol’ props to our new ‘soon-to-be-married’ friends Beth and Michael.
The new intern is here, the new intern is here!
Ahh, summer. Long hot days, cool nights and a new intern in the office, yee haa! Intern Briana, affectionately nicknamed Marty, joined the LRB team mid-May and has been hard at work, giving us back rubs, making coffee and cleaning the kitchen, I mean using her mad design skills to help create amazing pieces for her portfolio. Originally from Huntersville, NC, Briana is a rising junior at Western Carolina University and is studying design and advertising with a minor in incredible coolness. We look forward to having her in our nest for the whole summer. Or for another four days if she does her Greg Middleton imitation.